Titles

Tags

Subcategories

Resolution, Compression & File type

Editorial Usage

Model & Property Releases

Titles become the URL - make sure you choose a proper title

Every word should be capitalized in the titles

As a rule, avoid using terms for ethnicity (race) and religion in titles and descriptions. Instead, titles and descriptions can focus on the occupation, clothing, location, or actions of people (e.g., a woman in a hijab; a man at a mosque; a diverse business team; a bricklayer on a building site)

Avoid using adjectives or descriptive words such as beautiful, cheerful etc.

Please do not use repeating tags or tags with the same root. For example, don't use: run, runs, running - but only use run.

Try to use wide range of words that are related to your work. For example instead of Nature, describe using specific words like Meadow, Field or Woods, Forest.

Try not to use adjectives or descriptive words such as beautiful, cheerful, attractive, and successful. These are less likely to be searched by customers.

Avoid using terms that objectify the model, such as attractive, sexy, beautiful, sensual, or erotic, unless it’s relevant to the shot.

Aerial - Clips showing an area from an elevated vantage point, from a drone, or an aircraft

Animals - clips in which the main focus would be insects or animals, whether they are in a wild environment, on a farm, or domesticated pets in a human environment.

Animation - Clips that integrate real footage with CGI elements or hyper-realistic animation clips

Backgrounds - Clips without a primary focus. The background may have a lot of white space, copy space, bokeh, and depth of field to support text or graphics.

Buildings - The primary focus of the clip is a man-made structure, such as a building, bridge, or monument, including close-ups of architectural details or the process of building a structure.

Business - People in an office or workshop environment. Business or profession-related visual elements

Education - The focus in the clip is on all aspects of knowledge and teaching. It can be formal and informal studies, teachers, school kids, and students. Educational institutions such as schools, classrooms, or any other place, private lessons, one-on-one, at home, at a studio, etc. Visual elements that illustrate the subject can be as background.

Fashion - The focus of the clip will be people representing clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture, often inspired by culture and art in a particular place and time. The category will also include elements from the world of fashion consumption, design, and the fashion industry.

Food - Clips of food and drinks. Actions and elements related to food and drink preparations. Food culture, restaurants, agriculture, or objects which are related to food and drinks.

Green Screen & Overlay - Clips that show actual green (or blue) pixels used for chroma keying, include an embedded transparent alpha channel (ProRes 4444), or, show objects isolated on pure black.

Health - Clips of all aspects of healthcare, medical facilities (hospitals, clinics, labs), medical elements, and objects. Medical professionals and people in need of medical or healthcare services or mental therapy.

Holidays - The focus in the clip is a specific holiday in the calendar year, such as Christmas, Hanukkah, personal events like weddings, birthdays, and corporate holidays such as Black Friday. Include people, places, or objects related to the celebration.

Household - Clips in which the focus is on homes. It can be an indoor or outdoor shot, showing people and daily household tasks, gardening, yard work, garage, etc.

Industrial - The dominant focus is elements of industry and mass production of products using different machines inside factories or on job sites. Small production drives the economy but is not a hobby. The focus is more on the manufacturing process, location, and equipment and less on the people working in the industry.

Nature - Clips in which the focus is wild clean, and mostly untouched nature. It will include nature reserves and various landscape formations on land and at seas - such as beaches, plants, mountains, hills, forests, lakes, and islands without or with hardly any settlements or people.

People - The main focus of the clip is people. Diversity of people, portraits, ethnic groups, genders, and activities. It also includes close-up clips the main dominance is body parts.

Science - The focus of the clips can be on biological science, physical science, natural phenomena, and content related to chemicals/drugs, living things, and planets.

Sports - The clips focus on sports and fitness activities or different aspects that are connected to them. Competitive physical activity or game that requires physical abilities or skills can be included in the category. It can be as professional activity or as leisure.

Technology - Clips related to computers, phones, electrical appliances, or any other wired or wireless technology, screens, programming code, or other tech-related concepts such as artificial intelligence and virtual reality.

Transportation - The focus in the clip is any transfer of people or goods transported by any vehicle from place to place across the land, air, and sea.

Travel - Actions related to travel and excursions such as boarding a plane, packing luggage, setting up a tent, taking photos, hiking, and more, popular or special locations around the world, iconic sites, and vacations.

Model release forms should not be included in the download package, but rather should be uploaded separately during the video submission process.

Model Release file names can't have hyphens, underscores, dashes, spaces or special characters such as &, å, ñ, é, ß, ®, ©, §, ç, ä, ø, ü, quote marks (“ ” or ‘ ’), or commas (,) - as we won’t be able to open them. Please use names like ModelShoot0070.

Model Releases - Any content featuring an identifiable person must be accompanied by a model release. Submissions depicting a minor must be accompanied by a model release that was signed by that minor's parent or legal guardian. If there is no model release for the content, it may be submitted for Editorial use only.

Property Releases - Any content clearly depicting private, recognizable or protected objects or property must be accompanied by a completed release from the property owner.